A recent study found that 64% of the British workforce had at least thought of setting up their own business. For many, the biggest reason they don’t is that they’re not confident of success – in fact, almost half of all Britons who want to set up their own business don’t believe they ever will.
Working with as many business owners as we do, we’ve noticed a few things the founders of successful businesses had in common – and a few other things they can’t believe, with hindsight, they worried about. So for those of you who are doing your research but might not yet be sure you’ll take the leap, here are some common beliefs that you might or might not need to take seriously.